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The hot tub industry is constantly evolving, and it’s essential for businesses to stay ahead of the game, and that is precisely what Great Bay Spa & Sauna is doing. SpaRetailer, a leading name in hot tub media, recently praised Great Bay in an article for their recent website updates. These include being one of the first hot tub retailers to fully adopt e-commerce and prioritizing customer-focused website content that mimics the level of service you expect on the showroom floor.
E-commerce has become increasingly important in recent years, and the hot tub industry is no exception. By embracing e-commerce, Great Bay Spa & Sauna has made it easier for customers to browse and purchase hot tubs from the comfort of their own homes. This is particularly important in today’s digital age, where many consumers prefer to shop online rather than in-store.
To further prioritize the customer experience, Great Bay Spa & Sauna has taken several steps to ensure its website is user-friendly and intuitive. From streamlined navigation to robust product descriptions and information, the company is making sure that customers can find the information they need quickly and easily. When asked about these changes, Owner Jamie Burson had this to say, “We believe that this is a crucial step in the future growth of our company. One of our core values is to make the buying experience as easy and enjoyable as possible. And what better way than allowing customers to do that in the comfort of their own home?”
This recognition by SpaRetailer is a significant accomplishment for Jamie and the rest of Great Bay Spa & Sauna. Being recognized as a leader in the hot tub industry for embracing e-commerce and reinforcing their customer-first approach is sure to set them apart from their competition and demonstrates their commitment to providing the best possible customer experience.
“It was also about convenience […] and transparency for our prospective customers. We continue to make adjustments and enhancements as we learn what is working and what needs improvement,” Burson said.
Great Bay Spa & Sauna has always been dedicated to providing high-quality hot tubs and exceptional customer service. These recent updates are only an extension of that, and they seem poised to continue the trend. When asked about plans for the future, Burson replied, “We will add more convenience features, like a customer portal where the customer can upload photos or videos and have a customized user experience based on their specific model information.”
We would like to extend our warmest congratulations to the entire team at Great Bay Spa & Sauna on this remarkable achievement. We encourage everyone to stop by the showroom and do the same. We also want to thank SpaRetailer for highlighting the efforts of Great Bay Spa & Sauna in the hot tub industry. And last but not least, the customers, without whom our business would not exist.